Seeing the plight of many children, afflicted with the same ailment that has youngest son Nikhil had, moved Sanjay Shah so much that donated several mini-buses to the autism center in Dubai so that others afflicted with the disease would receive the care and treatment they so badly needed. Unexpected things occurred to Sanjay Shah as well in Dubai that would help him create his very own autism charity called Autism Rocks. An unannounced visit by famous rap artist Snoop Dogg set up by one of Sanjay’s friends gave Sanjay an opportunity he had had long pondered about.
Snoop Dogg was very generous, humble and great with Sanjay’s kids. Mustering up enough courage, Sanjay Shah approached the idea of Snoop Dogg performing at a private concert set up by him in order to raise money for a charitable cause that would help autism research. Snoop Dogg agreed, and Sanjay Shah was well on his way to establishing his own charity called Autism Rocks, and raising money for autism awareness, treatment and research.
Shah, has had previous experience in setting up concerts since his college days when studying in England. He never imagined that he would end up creating concerts where world famous artists such as Snoop Dogg, Prince and Lenny Kravitz would be performing at stages and events set up by himself and his team. Thanks to Sanjay Shah’s creativity and generosity Autism Rocks has managed to raise large amounts of money for autism studies, research and treatment at the University of Cambridge in London, England. Shah has also created a Go Fund Me page for his charity Autism Rocks, where donors who cannot make it to one of his concerts can help contribute towards autism research efforts.