Dr. Mark McKenna is a licensed medical doctor in surgery and medicine, Georgia & Florida State Board of Medical Examiners. He has an MD, MBA from the Tulane University Medical School. While practicing medicine, Dr. Mark McKenna began venting into real estate business where he launched McKenna Venture Investment, a real estate firm. In 1999, Dr. Mark McKenna built New Orleans. He is currently working on a new business, OVME, aimed to open more doors in future. The vision of this new venture is to build a renowned chain that will have cosmetic offices with a functional app that works similar to Uber for their patients. With the OVME app, many customers will have an opportunity to link up with practitioners that will provide high-quality services and make the house call become demanded.
In an interview held with the prestigious Dr. Mark, he reveals why he chose entrepreneurship over medicine career. Dr. Mark says that he managed to venture and buy real estate while in medical school through the money he could get from the physicals on the prisoners. He has practiced medicine for around five years, where he was working with his father who was also a doctor. Dr. Mark McKenna opened the ShapeMed in Atlanta, which was self-funded. His strategy in ensuring that ShapeMed grew and became fully established was through the adoption of the internet where googling a word Botox would make the company appear top.
Dr. Mark McKenna’s current idea is to build a brand in the retail medical aesthetics. He says that the company would be highly fragmented with a dermatologist and plastic surgeons. Dr. Mark McKenna says that Botox has great brand recognition and what is lacking is only service providers and retail outlets to help people identify more with the brand. He continues to say that in the new venture, customers would be sent forms through emails so that on arriving at the center, they can directly go to meet the patient coordinator. At the same time, Dr. McKenna says that they are working hard to deliver a mobile app that will allow the company to send service providers directly to customers. There will be more house calls and virtual consultations. The hue calls will be handled through a network similar to the Uber way.